Brands We Work With

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Clients - MINI
MINI - Principle brand implementation client
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In 2012 Principle was asked to develop the interior branding elements of the new MINI concept.

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Clients - BMW
BMW - Principle global brand implementation client
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Principle was appointed in 2012 as BMW's Global Corporate Identity Manager of BMW EPOS Initiative.

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Clients - Jaguar Land Rover
Jaguar Land Rover - Principle global brand implementation client
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Principle is appointed to manage the standards of Jaguar Land Rover's global retail network, which has included the development and implementation of several additional initiatives.

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Clients CNHI
CNHI - Principle global brand implementation client
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Principle offer strategic European management, development and implementation for this global agricultural, construction and commercial equipment company.

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Clients - FCA
FCA - Principle brand implementation client
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Principle is FCA's partner of choice for brand corporate identity strategies around the globe.

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Clients - Nissan
Nissan - Principle brand implementation client
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Principle is the lead supplier for Nissan's showroom corporate identity throughout Europe, which has included the development and implementation of several additional initiatives.

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