Principle deliver new M&S Bank branded signage to iconic arena

When M&S Bank announced that it would become the new naming partner for Liverpool’s iconic waterfront arena from 2019, they enlisted the expertise of the Principle team to ensure that the transition from old to new signage was expedited quickly and flawlessly.

Working to a very short lead time, the Principle team had 23 days to design, fabricate and install two extremely large illuminated signs to either side of the arena, plus lower level exterior and interior signage.

Challenging access and weather issues, in addition to complex structural engineering requirements, demanded flexibility in how the Principle team approached this project.

The project was completed on time and the client was delighted, expressing their thanks to all involved.

Large illuminated signs fabricated and installed by Principle for M&S Bank

Given the timescales this project demanded exceptional project management, which included liaison with key stakeholders - M&S Bank, ACC Liverpool the arena owners and M&S’s design company The Chase.

“I would personally like to thank you both for your hard work and efforts to deliver the project in such tight timeframes. It was a pleasure to have you on site throughout the installation and credit to you and the team for your professionalism, positivity and can do attitude whilst undertaking the works.”
David Shearman, Head of Facilities Management.

M&S Bank Arena project required exceptional project management from Principle